Leading by influenceServices Contact Us
What We Do
Barnett and Social Media
Barnett understands social media like no other agency in Singapore. We know the users through cultivating physical touch points and influence in our community marketing efforts with young people aged 14 to 25. These community marketing efforts provide us with invaluable insight into social media usage patterns, topics and sentiments of young people.
Through a comprehensive network of bloggers and alpha influencers, Barnett is able to seed and generate conversations across various social media platforms about your brand’s product or service, helping you to reach a wider audience amongst young adults aged 14 to 40. Knowing the when, how and why of social media usage by youths and PMEBs enables us to tailor specific marketing solutions for our clients. Whatever your product, service or brand needs in the world of social media, Barnett strives to meet them with creativity, passion and objectivity to enable your company to lead the crowd
• Digital Public Relations Management
• Online Community Creation
• Online Community Management
• Social Media Monitoring and Listening
• Topic-Based Social Media Analytics
• Digital Marketing and Advocacy
• Social Media Marketing
• EDM and Viral Activations
• Online Influencer Advocacy
• Guerrilla Marketing
• Digital Customer Relationship Management(CRM) Solutions
• Social Media Monitoring and Listening
• Customer-Client CRM Team Social Media Processes
What are people saying about your brand?
The world is beating at 10,000 tweets a minute and its getting faster. Facebook, Flickr, Linkedin, Twitter and Foursquare represent just a few of the hundreds of websites, mobile applications and forums out there where conversations are taking place. That’s literally millions of conversations. What are they saying about your brand today, if they are saying anything about it at all?
Social Media websites and applications still confound even the largest of companies. However, for the resourceful few, social media has become a boon to their business, empowering them to reach consumers many intimate, real and valuable conversations around the world. We can help you harness the power of social media to create influence for your business
Barnett Leads By Influence
Barnett brings something different to the table: our influence with the Singaporean youths. Over the years, Barnett has successfully helped several companies and governmental agencies connect with the local youth, spanning various age and demographic segmentations.
Our strength lies in forming genuine connections with alpha influencers in our growing community of youths, managed by The Youth Empire, Smoove and Play Productions. Beyond cultivating these physical communities, Barnett has also formed strategic partnerships with companies such as clicknetwork.tv, Singapore’s leading online video entertainment channel as well as with many well-known Singaporean bloggers. Combined, our network reaches more than 250,000 young people in Singapore.
An awesome blogger campaign goes beyond the call to action and number of conversions. It engages, titillates and basically blows the mind away. That’s what we do. With creative intelligence, we go beyond the existing to create novel ideas that are remarkable. That’s the stuff our campaigns are made of.
Developing rich and meaningful value propositions, our team of blogger specialists will work with our bloggers to help you create original content that is relevant and interesting to your customers on interfaces to further your business goals.
Run Barnett Run
Formerly known as 'The Youth Empire,' Run Barnett Run(RBR) was founded in 2005 on the notion, “given the power and the tools, what will our young friends accomplish outside of the traditional systems?” From organising dance competitions to fashion and modelling events and even full-fledged theatre productions, for the past 5 years RBR has empowered young people to pursue their dreams and passions. All RBR events are designed and executed by the youths. Today, RBR has grown to a database of over 80,000 youths.
Want to find out more about how The Barnett Group can help create and manage your digital presence? Maybe you've got some questions about how we can make social media work for your brand?
Feel free to contact us for a no-obligation chat today.
We'd like to have coffee with you. Contact us now. +65 6733 6980